Brand Management - Integrated Marketing - Partnership Marketing - Event Management - Social Media - Public Relations
Monday, December 12, 2011
Why you should share your Egg Nog .......
Sunday, June 5, 2011
Are you at REALTIME NY 11 TODAY? June 6, 2011

Friday, October 29, 2010
Shoreline Financial Advisors Tweet Up Prize Winners
Shoreline Financial Advisors of Guilford, CT sponsored a Tweet Up at the 2010 Shoreline Business Conference on October 25, 2010 at the Water's Edge Resort and Spa. The Tweet Up was the perfect ending to a comprehensive day of innovative learning from shoreline experts. Speakers shared their knowledge on topics such as new internet marketing techniques, advertising, organizing your business, networking and legal issues. Shoreline Financial Advisors worked hand in hand with Colby Strategic Marketing to build an event that was more cutting edge than a regular business after hours or networking event. Leading up to the event, Shoreline Financial Advisors ran contests on Twitter promoting the Shoreline Business Conference and the Tweet Up. Fellow twitterers could follow Shoreline Financial Advisors on Twitter and re-tweet (RT) the message to win free conference tickets. "Networking is what conferences are all about. We were proud to bring an innovative marketing tactic, like Twitter, to the conference via a Tweet Up," said Brendan Smith, Partner at Shoreline Financial Advisors.
In addition to great networking and music, several shoreline businesses donated prizes for the event! Please check out the winners below:
- Shoreline Financial Advisors Tote Bag: Renee P., Guilford Savings Bank
- CTOutandAbout.com 3 months advertising: NerdsToGo
- Guilford Art Center $100 toward class: Candy D., Peregrine's Landing
- Daydream Massage & Skin Care $100: Mary S. re-think
- Comfort Keepers 3 hours light cleaning: Rose M., Essex Savings Bank
- Colby Strategic Marketing 1/2 hour Twitter Training: Mary Ellen I., Peregrine's Landing
- Blue Plate Radio Concert Tickets: Sue B., Guilford Savings Bank, Dave C., NerdsToGo
Check out the winner and Tweet Up Photos in our news section! -------------->
Look for the next Tweet Up popping up at a location near you!
Monday, October 25, 2010
Exclusive Interview with Mitchell Etess, CEO Mohegan Sun

Or maybe we connected via another social network. Regardless, thanks for coming here! Today, we have an exclusive interview to share with you from Mitchell Etess, CEO of Mohegan Sun.
Mitchell Etess, CEO of Mohegan Sun was the keynote speaker at the Shoreline Business Conference on October 25, 2010. He spoke about everything from Twitter to employee retention. Colby Strategic Marketing secured an EXCLUSIVE interview with Mitchell at the Conference. Check it out here!
In his keynote address, Mitchell offered business tips to the audience. Here are his business tips:
1.) Reward and care about your employees.
3.) Don't be afraid of change and making mistakes.
5.) Know what you don't know.
Featured Photo(LtoR): Heather Colby, President, Colby Strategic Marketing, Mitchell Etess, CEO Mohegan Sun, Ann Nyberg, Anniemame.com and WTNH.
Wednesday, March 10, 2010
Colby Strategic Marketing, Bruce Barber, Marchetti Design & Illustration and Shoreline Out and About bring Forward-Thinking Business Leaders Together
Ballou's set the stage for the event with appetizers for the group and Marchetti Design & Illustration offered discounted drink tickets for an enjoyable evening. Several prize winners left with free content marketing from Shoreline Out and About, twitter training from Colby Strategic Marketing and gifts from M!X Design Store. Keep an eye out for the next event by this up and coming group of business and marketing leaders.
Business Leaders in photo above from left to right: Tom Davis (North Sails), Wendy Walden (M!X Design Store), Andy Stephens (Page-Taft Real Estate), Karen Stephens (Page-Taft Real Estate), Jennifer Cowie (M!X Design Store), Betsy Gribble (M!X Design Store), Ed Bartlett (Shoreline Out and About), Susan Schimler, Nace Schimler (Eli's on the Hill), Mary Stager (ReThinc, LLC), Steve DePino (Stevedepino.com, photography), Frank DePino (mediaBoom), Bruce Barber (Barber Productions), Eric Emamian (Prolific Interactive), Kelly Marchetti Grasso (Marchetti Design & Illustration), Jason Wieringa, Heather Colby (Colby Strategic Marketing), Pat Lore (Headline Productions). Photography by Gary@connecticutwebsites.com (Not featured in photo: Patti Urban (Comfort Keepers), Linda Harvey (Liberty Bank), Nikki Rassmusen (Yolo aesthetic boutique & med spa)).
