Showing posts with label colby strategic marketing. Show all posts
Showing posts with label colby strategic marketing. Show all posts

Monday, December 12, 2011

Why you should share your Egg Nog .......

As 2011 begins to wind down we'd like to take a moment to thank all of our valued clients and partners for their support. Between celebrating New York state heritage, sailing with SailQuest Mystic, working with financial companies, in-home care companies, partnering with airlines, digital media companies and philanthropic causes and more it's been a great year!
While we have had a wonderful year, we understand many across the nation and world have not. Please take a moment to help those in need this holiday season; food pantries, toy drives, hospitals and more. Even a small donation of $5 can help a person have a warmer holiday whether figuratively or literally. It is so important. Why you should share your Egg Nog: So instead of buying that extra carton of Egg Nog, think about donating that money to someone who is really in need. It WILL make a difference.
We look forward to a successful 2012 and a prosperous new year for all!! Have a safe and happy holiday season!
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Sunday, June 5, 2011

Are you at REALTIME NY 11 TODAY? June 6, 2011









If you're at Realtime NY 11 Conference at B.B.King's today, June 6, 2011, and you've landed on this page..... thanks for scanning my business card. Now that the chit-chat is over, let's get together during the networking after party to discuss some serious marketing programs! If you mention this link at the party, via a QR code transfer, I'll buy you a drink!!



I look forward to connecting with you again soon!!



If you're not at Realtime Report on June 6, 2011, I feel sorry for you! You're missing a GREAT EVENT - Realtime NY 11 AND, NOW, you're out of the loop! Tsk, tsk. Their board of advisors and influencers are quite impressive! ;)



Let's connect!




Sincerely,

Heather A. Colby


President, Marketing Strategist

Colby Strategic Marketing

203-435-3212

Twitter: @heathercolby

Friday, October 29, 2010

Shoreline Financial Advisors Tweet Up Prize Winners

Shoreline Financial Advisors of Guilford, CT sponsored a Tweet Up at the 2010 Shoreline Business Conference on October 25, 2010 at the Water's Edge Resort and Spa. The Tweet Up was the perfect ending to a comprehensive day of innovative learning from shoreline experts. Speakers shared their knowledge on topics such as new internet marketing techniques, advertising, organizing your business, networking and legal issues.

Shoreline Financial Advisors worked hand in hand with Colby Strategic Marketing to build an event that was more cutting edge than a regular business after hours or networking event. Leading up to the event, Shoreline Financial Advisors ran contests on Twitter promoting the Shoreline Business Conference and the Tweet Up. Fellow twitterers could follow Shoreline Financial Advisors on Twitter and re-tweet (RT) the message to win free conference tickets. "Networking is what conferences are all about. We were proud to bring an innovative marketing tactic, like Twitter, to the conference via a Tweet Up," said Brendan Smith, Partner at Shoreline Financial Advisors.

NerdsToGo partnered with Shoreline Financial Advisors to bring an email service and Twitter sign up component to the Conference. According to NerdsToGo, over twenty individuals signed up for Twitter at the Conference. Brendan Smith continued, "This proves the need and interest for social networking mediums in business in Connecticut."

Shoreline Financial Advisors enlisted Blue Plate Radio online jazz station to play jazz in the bar during the event and the Water's Edge Resort and Spa offered fruit and cheese platters.

In addition to great networking and music, several shoreline businesses donated prizes for the event! Please check out the winners below:

Check out the winner and Tweet Up Photos in our news section! -------------->

Look for the next Tweet Up popping up at a location near you!

























Monday, October 25, 2010

Exclusive Interview with Mitchell Etess, CEO Mohegan Sun


If you're here, it's probably because you were at the Shoreline Business Conference today at the Water's Edge Resort & Spa in Westbrook, CT and saw this QR Code on my business card or on an oversized postcard in your swag bag!

Or maybe we connected via another social network. Regardless, thanks for coming here! Today, we have an exclusive interview to share with you from Mitchell Etess, CEO of Mohegan Sun.


Mitchell Etess, CEO of Mohegan Sun was the keynote speaker at the Shoreline Business Conference on October 25, 2010. He spoke about everything from Twitter to employee retention. Colby Strategic Marketing secured an EXCLUSIVE interview with Mitchell at the Conference. Check it out here!









In his keynote address, Mitchell offered business tips to the audience. Here are his business tips:

1.) Reward and care about your employees.

2.) Understand your product or service and most importantly your point of differentiation.

3.) Don't be afraid of change and making mistakes.

4.) Everything you do is marketing. From stationary to how your employees speak with customers on the phone and in person.

5.) Know what you don't know.

Featured Photo(LtoR): Heather Colby, President, Colby Strategic Marketing, Mitchell Etess, CEO Mohegan Sun, Ann Nyberg, Anniemame.com and WTNH.









You can follow Mohegan Sun on Twitter at @MoheganSun .
Many more conference photos and exclusive content to be uploaded very soon! Please come back to check it out!
** A very special thank you to Mr. Mitchell Etess for his time in speaking with us. **

Wednesday, March 10, 2010

Colby Strategic Marketing, Bruce Barber, Marchetti Design & Illustration and Shoreline Out and About bring Forward-Thinking Business Leaders Together


On a beautiful evening in Guilford, CT business leaders got together at Ballou's Wine Bar to network and discuss how to use today's new marketing media. Guest speaker and radio guru, Bruce Barber, of Barber Productions, spoke of this event, "It's a great group of people . . . . getting together in real time with each other. It's not just facebook or twitter it's us." Colby Strategic Marketing was one of the event hosts. Heather Colby, President, Colby Strategic Marketing commented, "As a group we need to work together to forge authentic partnerships that will drive the success of each partners' business. There is a wealth of talented marketers and business people here tonight who will certainly reap the rewards of building their businesses together via networking, partnerships and new inbound marketing strategies."

Ballou's set the stage for the event with appetizers for the group and Marchetti Design & Illustration offered discounted drink tickets for an enjoyable evening. Several prize winners left with free content marketing from Shoreline Out and About, twitter training from Colby Strategic Marketing and gifts from M!X Design Store. Keep an eye out for the next event by this up and coming group of business and marketing leaders.


Email hcolby@colbystrategicmarketing.com to be emailed of details for the next event.


Business Leaders in photo above from left to right:
Tom Davis (North Sails), Wendy Walden (M!X Design Store), Andy Stephens (Page-Taft Real Estate), Karen Stephens (Page-Taft Real Estate), Jennifer Cowie (M!X Design Store), Betsy Gribble (M!X Design Store), Ed Bartlett (Shoreline Out and About), Susan Schimler, Nace Schimler (Eli's on the Hill), Mary Stager (ReThinc, LLC), Steve DePino (Stevedepino.com, photography), Frank DePino (mediaBoom), Bruce Barber (Barber Productions), Eric Emamian (Prolific Interactive), Kelly Marchetti Grasso (Marchetti Design & Illustration), Jason Wieringa, Heather Colby (Colby Strategic Marketing), Pat Lore (Headline Productions). Photography by Gary@connecticutwebsites.com (Not featured in photo: Patti Urban (Comfort Keepers), Linda Harvey (Liberty Bank), Nikki Rassmusen (Yolo aesthetic boutique & med spa)).